Design

digital marketing trends

What makes a logo great

Ever wondered what makes a logo truly memorable, timeless? According to a recent Siegel+Gale study, logos that are most memorable to the general public use a clear and simple design. Nike, Apple, McDonald's and Coca-Cola are the most memorable global logos; Google, Microsoft, Pepsi, Amazon, Target...

Hiring a Digital Agency: Why You Should Consider It

  How Can Digital Marketing Professionals Revolutionize Your Business? If you haven’t yet seen the value in hiring a digital marketing agency, here is a crash course for you. Find out exactly what a good digital marketing agency has to offer and how it can revolutionize your...

Is it Time to Refresh Your Logo?

Why are Logos so Important? Logos are more than just a graphic icon; they represent who you are, what you do and what you offer. They are your visual identity. Over time, many companies have kept the same logo for years in honor of the company's tradition...

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Brand activation

What is brand activation? The phrase essentially refers to the process of making your brand known to people, increasing awareness and engagement through some kind of brand experience. Think about when you first start a business. Nobody knows who you are and they sure as hell aren’t...