If you have a website or a blog and are on social media, then you’ve probably heard about search engine optimization (SEO). If not, you may be wondering, “What is search engine optimization?” If you have a business, your next questions would be “How important...
Are you building an email list of your customers? If you’ve been building up this database, that’s fantastic. Email marketing is integral for communicating your business’ news, updates, promotions, or any other relevant announcements. If you aren’t maintaining such type lists, you should consider starting...
Posting things on social media is very easy. With a few clicks you have a post on Facebook, a tweet on Twitter, or a video on YouTube. The tough part is getting found, viewed, read, liked, and shared. Here are some tips and tactics that should...
Running a business isn’t easy. Marketing your business and getting your product or service in front of your customers is by no means an easy endeavor either. In today’s brutal competition, you need to employ the best marketing practices that will help you achieve the...
Marketing and advertising, these words are often interchanged with one another. In the business world, publicity agencies are advertising agencies, and most departments inside companies that promote the sale of product are marketing departments. Are these two words synonyms? Is there a significant difference? If you...
In today's business world, PowerPoint is the default program for business communications. If something is important, it's in a PowerPoint deck. Managing your presentation content can unleash the valuable information hidden within all of those decks. Improving PowerPoints starts before you open the deck, and...
Here's a Step-by-Step Guide to Planning a Strong Digital Marketing Strategy Implementing a complete digital strategy to help grow your business is a huge undertaking. When it comes to creating a digital marketing strategy that actually works, here are a few things you or your digital...
How Can Digital Marketing Professionals Revolutionize Your Business? If you haven’t yet seen the value in hiring a digital marketing agency, here is a crash course for you. Find out exactly what a good digital marketing agency has to offer and how it can revolutionize your...
Team Collaboration | Collaborate To Elaborate For some digital marketing agencies, offering a 360 package is a big picture goal. Businesses prefer a "one stop shop" over having to deal with 5 different companies to get a job done. Being a great full-service agency is far...
Creating A Solid Marketing Plan With Your Team Today's marketing demands are higher than ever. With infinite opportunities brought on by digital marketing, companies are asking for more, and we don't blame them. Gone are the days of saying, "take our word for it, our strategy...