4 Steps To Keep Your Customer Coming Back As marketers, we all face the same dilemma. No matter who your target customer may be, they come and go without any warning. We're left asking ourselves what did we do wrong? What could we have done better? Lucky...
Augmented Reality What does the future of marketing hold? Ask anyone - they will most likely say "Augmented Reality, of course!" You may be surprised to know that augmented reality didn't just appear in the 21st century. It was invented in the late 1960's and is continuously...
How Voice Search is Changing SEO Siri, Cortana, Alexa, Google Assistant are a few examples of the changes that have arrived and will continue to change how we use SEO. With the development of voice assistants on various devices, mainly mobile, marketers are concerned with the changes...
Pirate Metrics - The Marketing Funnel You may have come here with the connotation that Pirate Metrics stands for the correlation between the number of Pirates sailing on the ocean and global warming...
Are You Missing Out On The Greatest Pre-Holiday Deals? As we are all aware, Red Thursday, Black Friday and Cyber Monday are identifiable as the peak days for in-store and online shoppers. Prices being crossed out with a bright red line, shoppers running in and out...
How Content Marketing Will Help You The internet has helped the field of marketing grow strong, always tackling whatever struggle headed our way. But then, something happened. Brand personalities. These brand personalities weren't just some colour associations, but the words used to describe who the company...
Failure: The Key To Success On everyone's journey to success, we encounter failures. Not once, nor twice, but several times throughout our lives. In difficult times, it's challenging to see beyond our failures. We forget to remember that each time we fail, we take a step closer to...
The Effects of Day to Day Stress Work and stress tend to go hand-in-hand, couple that with personal life struggles and we've created the ultimate stress cocktail - not the kind you're looking for at a cinq à sept. The upcoming deadlines, impossible workloads and long...
Should You Bring Your Pet To Work? It's only natural for pet owners to want to spend every breathing second with their furry friend. In fact, many pet owners consider their dogs as part of the family; they go out together several times a day for...
Take Your Social Media Marketing To The Next Level Over the past few years, social media has made its mark in the world. With billions of users worldwide, it's hard to believe that it would play such a big role in marketing. Yet, here we are,...